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Tag: brand

Posted on 17 February 20172 June 2022

Impact of Big Data: the brand is key

The article ‘Impact of Big Data: the brand is key’ is included in the book ‘The New Communication Professional’ written by Vera de Witte. Summary article …

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Posted on 18 April 201118 May 2023

Strategic use of hashtags

When on 12 April 2011 the article “Strategic use of hashtags on Twitter“ is published on Emerce, there appears to be a lot of interest …

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Posted on 28 May 20092 June 2022

Public broadcaster NOS in the future

Last Friday 22 May ’09 I took part in ‘t Media Park in a ‘brainstorm’ about the future of the NOS with deputy editor-in-chief Tim …

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